We chose Strauss Strategy to accompany us in the process of labeling a digital strategy for Ichilov Hospital. The Strauss team led an efficient process in which the vision and guidelines were defined for the elements of the digital solution required to improve the provision of medical services, the patient experience and operational efficiency. In this process, a road map for the realization of digital transformation was designed, a process methodology was defined for mapping and forming customer journeys and a detailed work plan was written for implementation. The process that the Ichilov team went through with Strauss Strategy made it possible to reach a level of maturity in the field of digital services for the continuation of the future path.